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Amarillo, Texas

Amarillo, which means "yellow" in Spanish, is the center of the Texas Panhandle, located at the edge of the Great Plains. It offers a true Western heritage, a unique geographical area with wide open spaces and breathtaking sunrises and sunsets. Amarillo is also gateway to Palo Duro Canyon, America's second largest canyon. With its relatively mild climate, the city is rated as having some of the cleanest air in the country.

Indians, conquistadors, buffalo hunters, settlers, cowboys, adventurers, lawmen, gunfighters, and the railroad all contributed in many ways to the development and growth of the area. That heritage is still felt here, where "cowboy" is still an honorable profession. Here you can enjoy the very best of the Old and New West!

It was founded in 1887, the city charter was adopted in 1913. Amarillo is one of the first cities in the nation to use the City Commissioner-City Manager form of government.

Today, the city features excellent accommodations, a spacious convention/ civic center, symphony, ballet, little theater, opera, and is the home of Amarillo College.

Inquire locally about Big Texan Steak Ranch & Opry. Known nationwide for 72-oz. steak dinner offered free to anyone who can eat the entire meal in one hour. More than 35,000 people have taken the challenge and 7,000 have succeeded. Outstanding country/Western performances every Tues. 7700 I-40 at Lakeside.; open daily. Tel. 806/372-6000.

Silver Mesa Ranch offers visitors horseback rides, horse-drawn wagons, cowboy breakfasts or dinners, Old West gunfights, cabin rentals and more. On Hwt 217 just outside entrance to Palo Duro State Park.

Attractions and Upcoming Events

Route 66 (Old San Jacinto)

Get your kicks on Route 66! Amarillo was the largest Texas city on Route 66, and many Route 66 fan clubs have sprung up all over the U.S. and the world. Look for the "Old Route 66"

Amarillo, TX Landmarks


Visitor Information Center

Brand new facility, open year-round in the Amarillo Civic Center in downtown Amarillo. Visitors can find information on events, attractions, accommodations, shopping, and more. Easy access from I-40 by taking the downtown exit.

Amarillo, TX Information Centers

Texas Travel Information Center

In the Heart of the Texas Panhandle on East Interstate Highway 40, one of the 12

Amarillo, TX Information Centers

Don Harrington Discovery Center

In a 51-acre park with lake and picnic area, this center offers a variety of attractions. The center hosts a diverse collection of special exhibitions on physical, earth, and life sciences each summer. There are more than a 100

Amarillo, TX Activity Centers

Things to do near Amarillo, TX

Palo Pinto Museum

Old jail and log cabin, area history and artifacts. Open weekend afternoons in summer. One block south of courthouse in Palo ...

Museum of Texas Tech University

Exhibits cover the broad range of arts, humanities, social sciences, and natural sciences with emphasis on study of arid and ...

Mackenzie Park

248-acre day-use park operated by the city. Prairie Dog Town in park is one of few remaining colonies of its type in the nati...

Buffalo Gap Historic Village

Complex of 15 historic structures that tell the history of the last 50 years of the Texas frontier. Visitors tour three histo...

Branding Wall

More than 230 cattle brands that are being used or have been used in Mitchell County on a 10-ft. by 50-ft. wall, signifying t...