Central Arkansas

Little Rock and North Little Rock form the vibrant heart of Arkansas. The two cities and their neighboring towns comprise a metropolitan area of some 500,000 people in central Arkansas. This metropolis, as well as Conway, Searcy and Cabot, and nearby cities in the central region, offer a cosmopolitan mix of historic attractions, imaginative shopping opportunities, fine dining, nightlife and creative arts and fine hotels.

A grand collection of museums offers something for every taste – from art to history to aerospace. And the Quapaw Quarter of restored 19th-century homes is one of the country’s finest examples of bringing an older neighborhood back to life through adaptive reuse. Be sure to visit the new River Market in Little Rock for tastes of exotic cuisines and the freshest of produce from nearby farms in season.

Extensive park systems in both cities provide the chance to play golf or tennis, fish for lunkers in the Arkansas River or on area lakes, hike leafy trails, talk to the animals in the park-like Little Rock zoo or picnic in beautiful natural settings.

Central Arkansas is an ideal staging area for your Natural State vacation. Its big city tempo exists side by side with small-town charm. Discover Central Arkansas’s winning ways for yourself.

Take the detour.

The extra miles are often where the story begins.

Bald Knob

Little Rock and North Little Rock form the vibrant heart of Arkansas. The two cities and their neighboring towns comprise a metropolitan area of some 500,000 people in central Arkansas.…

Explore Bald Knob →

Cities to Explore

Leave room for the unexpected.

The best parts of a trip rarely show up on an itinerary.

Greenbrier

Little Rock and North Little Rock form the vibrant heart of Arkansas. The two cities…

Explore →

Somewhere between here and nowhere.

The spaces in between are often the most memorable.

Cabot

Little Rock and North Little Rock form the vibrant heart of Arkansas. The two cities…

Explore →

Take the long way.

The best parts of the trip are usually the ones you didn't plan.

Carlisle

Little Rock and North Little Rock form the vibrant heart of Arkansas. The two cities…

Explore →

Simple trips are often the best.

You don't need much for a place to leave an impression.

England

Explore →

Leave room for the unexpected.

The best parts of a trip rarely show up on an itinerary.

Bryant

Little Rock and North Little Rock form the vibrant heart of Arkansas. The two cities…

Explore →

Stay a little longer.

Rushing through a place rarely does it justice.

Bebee

Little Rock and North Little Rock form the vibrant heart of Arkansas. The two cities…

Explore →

Make time for quiet places.

Not every destination needs noise to be meaningful.

Benton

Located halfway between Little Rock and Hot Springs along I-30, Benton makes a perfect home…

Explore →

Go where you feel alive.

Pay attention to the places that pull you in without explanation.

Conway

A bustling college town that is one of the fastest growing communities in the state,…

Explore →

View all 20 cities in Central Arkansas →

Upcoming Events

Explore Central Arkansas by Category

Browse all categories →

Explore a County Prairie County 4 cities  ·  6 counties in Central Arkansas Browse all counties →
Explore a City Greenbrier 2 attractions  ·  20 cities in Central Arkansas

Little Rock and North Little Rock form the vibrant heart of Arkansas. The two cities and their neighboring towns comprise…

Browse all cities →